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Where do college students keep their phones at night?... and other insights


For the past few years I’ve given my “Business of Media” class a brief survey about their media use at the start of the semester. They use this data to write a brief paper in which they make inferences about college student media use based on the data from the survey.

I know it’s just anecdotal data from 71 students, but you might find it interesting.

Two data points?

94% of the students keep their mobile phone either in their hand, under their pillow, or within a few feet of their pillow when they go to sleep.

When reading for school 74% read on a computer and 21% read a physical book. But when reading for pleasure 40% read a physical book and 7% read on a computer.

Intrigued?

Read on…

(I'm working on uploading the full survey data here. In the meantime, it may be found under "educator" at the bottom of the page.)


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